THL Gourmet Foods Inc. is one of the leading importers and distributors of Asian food products from the Pacific Rim and other regions of the world. We are currently seeking a candidate for the position as the Field Sales Representative at our AB office.
Position Summary:
We are seeking a driven and customer-focused Field Sales Representative to join our dynamic Sales team. This role is ideal for someone who thrives in building strong client relationships, driving sales growth, and promoting quality food products to Asian market & mainstream banners and independent supermarkets. If you have a passion for sales, food, and delivering excellent customer service, we want to hear from you! The Field Sales Representative reports to the Mainstream Market Department Manager and BC Sales Director.
Responsibilities:
Promote food products by presenting features, pricing, and after-sales service Proactively identify customer needs and provide timely solutions Cross-sell product lines and introduce new items and promotional deals Negotiate sales terms, contracts, and pricing with customers Collect accounts receivable (AR) payments as needed Advise customers on delivery timelines and product availability Conduct regular customer visits and follow-ups via phone and email Monitor and analyze competitor activity, pricing, and market trends Consistently achieve sales targets and contribute to overall team success Provide sales reports and market feedback to management Market survey responsibilities Requirements/ Must-Haves:
Minimum of 3 years of sales experience, preferably in the grocery or food distribution industry Proven ability to build rapport, close deals, and manage accounts independently A reliable vehicle and a valid driver’s license with a clean driving record Proficiency in English (written and verbal); strong presentation and communication skills Excellent negotiation and problem-solving abilities Confidence in managing sales targets and handling objections under pressure Highly organized with strong multi-tasking and time management skills Proficient in Microsoft Office (Outlook, Excel, Word, PowerPoint) Physically able to lift and carry product cases up to 50 lbs Assets/ Nice-to-Haves:
Experience working with mainstream grocery chains or independent supermarkets Familiarity with sales tools and CRM applications Good command in Chinese (Mandarin/Cantonese) is considered an asset, particularly for supporting our diverse client base. Passion for food and trying new recipes – we love team members who bring curiosity and energy Compensation & Benefits:
Comprehensive group benefits, including Medical, Dental, and Life Insurance Paid vacation and statutory holidays in accordance with provincial employment standards Employee Family Assistance Program Deferred Profit Sharing Plan (DPSP) Apply Now:
If you meet the requirements above, please send us your resume by E-mail with the position you are applying for as the “Subject” to hr@thlfoods.com. We thank all applicants for their interest, however, only those selected for an interview will be contacted.
The HR team can be reached through text message, WhatsApp or WeChat at 236-334-7369 for inquiries. Please note that telephone calls will not be received through this number.
THL Gourmet Foods Inc. is committed to meeting the accessibility needs of persons with disabilities, if you need accommodation in relation to the materials or process to be used in the selection, please contact our Human Resources Department via email at hr@thlfoods.com.
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At THL Gourmet Foods Inc., we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.